SATA 2024 SUCCESSFULLY CONCLUDED IN KATHMANDU, NEPAL

KATHMANDU, Sep 23:The 8th Edition of the South Asian Travel Awards (SATA) 2024 culminated in a vibrant celebration in Kathmandu, with winners announced during a prestigious Gala & Awards ceremony held at Aloft Kathmandu Thamel on Friday, September 20th.

This year’s event attracted significant participation from key players within the hospitality industry, representing a diverse array of sectors including hotels, resorts, airlines, lounges, travel agents, and cruise lines. The SATA is endorsed by over 18 tourism organizations and bodies across the region, underscoring its credibility and significance in the travel sector.

With over 400 nominations submitted for this edition, competition was notably fierce. The event was honored by the presence of the Honorable Minister for Culture, Tourism and Civil Aviation, Mr. Badri Prasad Pandey, along with Mr. Deepak Joshi, CEO of the Nepal Tourism Board (NTB). Board members of NTB and prominent figures from Nepal's travel industry also attended, contributing to a grand celebration of excellence in South Asian hospitality. SATA 2024 was held in Kathmandu with the support of Nepal Tourism Board (NTB) and Hotel Association of Nepal (HAN).

The SATA awards recognize not only outstanding service and innovation within the hospitality sector but also foster a spirit of healthy competition and collaboration among industry stakeholders.

In this year’s event, winners were named in a remarkable 51 Gold and 93 Silver categories. Nepal was acknowledged as the Leading Heritage Destination, while the Maldives claimed the title of Leading Beach Destination. Additionally, the special awards known as “Faces of South Asia” were posthumously presented to Late Ms. Ambica Shrestha, as well as Mr. Karna Sakya and Mr. MD Shakawath Hossain, honoring their remarkable contributions to the South Asian tourism industry.

The partners for SATA 2024 showcased their commitment to support the travel and tourism industry in South Asia. Gulf Craft, as the Platinum Partner. The Hawks, Velana International Airport and Hotels and Resorts Investment Maldives (HARIM) were unveiled as the Gold Partners. Allied Insurance Company of the Maldives was the Insurance Partner. Resort Life Travels and Bizspoke were the Silver Partners. Tourism Partners include Nepal Tourism Board (NTB), Hotel Association Nepal (HAN). Official Hosting partner was Aloft Kathmandu Thamel and The Malla Hotel.

Hospitality Partners include; Mandarina Colombo, Sri Lanka, Sheraton Grand Bangalore at Brigade Gateway, India, Akama Hotel and Hyatt Place, Nepal, Kathmandu, Zhiwaling Heritage, Bhutan, Paro and Manhattan Business Hotel, Maldives.

Speaking at the event, President of SATA, Mr. Ismail Hameed stated that “We need to stick together in promoting the region. SATA has reached here by working together. The industry has the world to offer within this region, we can achieve as we have to a long way to go”

SATA proudly recognizes the remarkable achievements within the travel and tourism sector, serving as a distinguished platform for showcasing the latest trends and innovations shaping the industry in South Asia.

This prestigious event not only honors the outstanding contributions of industry leaders but also facilitates invaluable networking opportunities for professionals. Attendees will engage in meaningful dialogues, sharing insights and strategies that drive growth and enhance the tourism experience across the region.

SATA is dedicated to promoting the vibrant travel and tourism landscape of South Asia. By celebrating excellence and fostering collaboration among organizations, the awards contribute significantly to the sustainable development of the industry.

Join us as we highlight the achievements of those who are redefining travel in South Asia, ensuring that the region remains a premier destination for travelers worldwide.